With rollout of the of the new COMAC 919 having yet to
receive FAA certification, the question has been raised, “will it ever?” Maybe… possibly… I don’t know. But never
is a strong word. It’s quite ever for
some to say that products ‘Made in China’ items are cheap, unreliable, and just
garbage as a whole, what are we talking about? Developed and produced, or
assembled? Most of Apple products, our
HD TV’s, watches, hell you name it- all “assembled” in China, but with our U.S.
intellectual technology and ingenuity.
Ever drive a Chinese “produced” car? You wouldn’t want to. Even though they have cloned BMW’s, Range
Rovers, and many others, no one is trading in their U.S. or German made car
keys for a Chinese knock off. That’s
what I think the overall public option will be regarding the C919. Now back to “assembled” in China- Airbus
began a joint venture with a Chinese consortium of Tianjin Free Trade Zone
(TJFTZ) and China Aviation Industry Corporation (AVIC) back in 2008 to create
an A320 final assembly line. (Airbus in China, 2015) So for all intensive purposes, those A320’s
can already be stamped, “Made in China”.
Unfortunately until we can rein in our corporate taxes, reduce
regulatory costs and undue burden, reduce labor costs (not Chinese sweat shop
low), our products will continue to be (assembled) and ever more- “Made in
China”.
According to Airbus’ market forecast (Airbus in China, 2015),
China is poised to become the world’s leading country for passenger air
traffic, and it already is a major geographical region for the company. With
over 1,150 of the company’s aircraft in operation with Chinese airlines as of
mid-2015, this represents 50 percent of the market share. That logistics alone
makes sense as to why they created ‘Airbus China’. Even still, I’m certain the
Peoples Republic of China will sell (force) that C919 Airbus/Boeing knock off
to all their Chinese Airline entities regardless of their net profit.
Should
the day come that the C919 receives FAA certification, I don’t think it will
have much of an impact on U.S. carriers at all.
IF, COMAC can actually produce
the C919 for considerably (and I mean considerably) less than that a B737 or
A320, a low cost airline may be tempted to purchase it in order to make their
numbers work, but I don’t foresee any major carrier replace their time tested
reliable aircraft. Of those whom chose
to fill their fleet with the Chinese made 919’s…I think the U.S. general public
will cast their vote with their tickets, and not fly with those carriers.
According to the English COMAC site, “Commercial Aircraft
Corporation of China, Ltd. (COMAC, 2015) is a state-owned limited liability company,
which is formed with the approval of the State Council and jointly invested by
State-owned Assets Supervision and Administration Commission (SASAC) of the
State Council, Shanghai Guo Sheng (Group) Co., Ltd., Aviation Industry
Corporation of China (AVIC), Aluminum Corporation of China Limited (CHALCO),
Baosteel Group Corporation, and Sinochem Corporation.” (COMAC, 2015) What does
that mean? It means that Chinese State owned companies invested in State owned
COMAC, to sell to State owned airlines.
The notion that some 500 or so C919’s have already been “ordered” by
Chinese carriers, does not represent the true value and worth of that
aircraft. It could be interpreted
incorrectly, as though this aircraft is a “must have’. No…The Chinese government simply “told” the
airlines they will be buying them. COMAC also has a “advanced regional” jet, the ARJ21,
developed to service the hub-spoke routes in China. The COMAC website claims the same with their
C919 as with this ARJ21-
“designed and manufactured in China with our own independent intellectual
property rights.” (COMAC, 2015) That’s HILARIOUS.
Other
companies (past and present) have tried to upset incumbents with little luck. Japans’
Mitsubishi and Russian UAC have been trying to break into the regional
market where Bombardier and Embraer dominate.
(SCMP, 2015)
Regardless of the success or impending failure of COMACs
919, I don’t think they will actually be competitive with Boeing and/or
Airbus. It is also reported that due to
the actual quantity of components that will still have to be imported to build
a C919, the net profitability will likely not be that impressive, and not make
it significantly less expensive than a B737 or A320.
Airbus and Boeing have not been too vocal about the C919
roll out. (Boeing, Airbus Quiet so far, 2014) I believe the Airbus CEO
publically congratulated COMAC on their milestone achievement to the
press. Yet both Boeing and Airbus have responded
in terms of increasing their respective aircraft production numbers. Boeing is set to bump their B737 numbers to 52
aircraft per month, up from 42, while Airbus is aiming to increase A320 production
from 42 to 46 aircraft per month.
Reference:
Airbus
in China | Airbus, a leading aircraft manufacturer. (2015). Retrieved from
http://www.airbus.com/company/worldwide-presence/airbus-in-china/
Boeing,
Airbus Group Could Possibly Take On Comac C919 Market. (2015, May 14).
Retrieved from http://www.bidnessetc.com/42768-boeing-airbus-group-could-possibly-take-on-comac-c919-market/
Boeing,
Airbus Quiet So Far at Zhuhai Air Show. (2014). Retrieved from http://247wallst.com/aerospace-defense/2014/11/11/boeing-airbus-quiet-so-far-at-zhuhai-air-show/
Company
Profile Commercial Aircraft Corporation of China, Ltd. (2015). Retrieved from http://english.comac.cc/aboutus/introduction/
China-Russia
tie-up on widebody jet may get started before home-grown plane makes maiden
flight. (2015, September 16). Retrieved from http://www.scmp.com/business/china-business/article/1858850/china-russia-tie-widebody-jet-may-get-started-home-grown
Nice job! I agree that if the C919 does get certified then there is a possibility that low-cost carriers may be interested in it, but I don't believe the major airlines will follow suit just because they wont part ways with what has been reliable for them throughout the years. Also, public perception of the C919 might be negative if it is introduced in the U.S market. I liked how you pointed out that other companies have tried to challenge Boeing and Airbus and have failed in the past.
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